Product Videos

Pirelli and Metzeler needed a way to educate their dealers and customers about the technical details of what makes their motorcycle tires so special. To do this, we hired TV show host and moto enthusiast, Cristy Lee, to explain everything in a series of product videos for each brand. I directed, shot and edited 10 videos in total. I also added a layer of motions graphics to further help explain some of the more complex ideas.

Product Videos

Pirelli and Metzeler needed a way to educate their dealers and customers about the technical details of what makes their motorcycle tires so special. To do this, we hired TV show host and moto enthusiast Cristy Lee to explain everything in a series of product videos for each brand. I directed, shot and edited 10 videos in total. I also added a layer of motions graphics to further help explain some of the more complex ideas.

Product Videos

Pirelli and Metzeler needed a way to educate their dealers and customers about the technical details of what makes their motorcycle tires so special. To do this, we hired TV show host and moto enthusiast Cristy Lee to explain everything in a series of product videos for each brand. I directed, shot and edited 10 videos in total. I also added a layer of motions graphics to further help explain some of the more complex ideas.