Cheerwine

The task was to reposition a 95 year old Southern soft drink favorite, liberate it from it’s regional bounds and prep it for the national stage. The result was the Legendary Giveback, where Cheerwine and the Avett Brothers teamed up to raise charity dollars and awareness for the soft drink.

Cheerwine

The task was to reposition a 95 year old Southern soft drink favorite, liberate it from it’s regional bounds and prep it for the national stage. The result was the Legendary Giveback, where Cheerwine and the Avett Brothers teamed up to raise charity dollars and awareness for the soft drink.

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Branding, Print, Social, OOH, Digital

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The Works

Samsung Infinity ScreeningExperiential / Event Production

Kia Soul StationExperiential / Festival Activation

Hudson Yards Edge Opening EventExperiential / Event Production

PirelliPrint / TV / Digital / OOH

MetzelerSocial Campaigns / Video Content

Duracell PowermatBranding / Print / TV / OOH / Digital

Ori Moonlight MarketBranding / Event Production

Cuddl DudsBranding / OOH

Original ContentSocial / Video / Photography

BikeEXIFVideo